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Medium vs. WordPress: What is the best platform for starting up a blog?

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red hands woman creative

Medium vs. WordPress: What is the best platform for starting up a blog?

If you’re considering blogging or publishing regular content online, you’ve probably heard of Medium and WordPress. Both are very unique tools and both make it easier for people to publish content online.

However, although the two serve the same purpose, they are in fact completely different. WordPress is a content management system, while Medium is a platform for publishing and blogging.

If you are confused between them, compare the two options here to find out which one is the best.

How does Medium work?

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At its core, Medium is a publishing platform that allows anyone to publish blogs on the web. Just sign up to start writing.

When you start creating an audience, Medium may ask you for permission to collect and promote your posts on its user base through the “Topics” part of the publishing platform.

Initially, Medium simply provided a platform for people to publish content. Over time, Medium introduced monetization into combat.

How does WordPress work?

WordPress is a blogging tool, publishing platform, content management system, and website creator, all purchased in one. More than 43 percent of all websites are created using WordPress!

The main difference between Medium and WordPress is that when you first go, you need to buy a domain name and standalone hosting. Then you need to install WordPress on the server (both physical and hosted) to get started.

Like Medium, using WordPress is free. However, you get an extra fee for getting a hosting and domain name, but that gives you more control over your site.

Options for WordPress and medium monetization

Medium

If your ultimate goal is to make money writing, Medium may seem like a much better choice. When you join their affiliate program, you can be paid every time Medium organizes your blog posts.

However, your pay depends on the traction your messages received. For example, if it becomes viral, you can gain thousands. More importantly, while Medium allows for first-party promotion, you cannot participate in the third-party promotion.

This means that you cannot write content that promotes anyone or anything else. But because it pays to write, Medium has always been such a great opportunity for new bloggers.

WordPress

If you choose WordPress, you are the owner of your site. You do not post content on any other platform; you make your own. This gives you the freedom to monetize your blogs in several ways:

You can participate in an affiliate program (third-party promotion).
You can post sponsored posts.
You can run ads.

If you are serious about blogging and plan to expand in the near future, WordPress is the best choice.

Main functions of WordPress and Medium

Medium

Medium has a built-in editor that allows you to blog quickly. The what-you-see-what-you-get editor allows you to view posts before they are published. It also supports all the text features you would expect, including videos, images, and GIFs.

However, you can’t install any theme or change the look of your blog posts. You may also not be able to express yourself as freely as you would like, as all contributions are subject to the rules of the media.

Writing and editing are very easy, and you can also add a preview image (such as a recommended image), tags, and decide if you want your curators to highlight your story.

WordPress

The best thing about WordPress is that it’s so versatile. You’ll get Gutenberg’s unique block editor, a seemingly endless collection of blog topics, and an insane amount of customization options.

You can change the theme, design, layout, anything you want. Above all, there are plugins. WordPress has more than 50,000 plugins that you can install and activate. These plugins give you unparalleled control over every element of your site, from SEO to design.

You can choose from publishing tools that automatically place your content on multiple social channels, schedule future posts, and view existing posts. You can even hire writers and give them access to your site so they can write and publish posts. Like Medium, WordPress supports a wide variety of media, including images, videos, and GIFs.

WordPress and Medium content management

Medium

Medium content management features do not exist. You won’t find any additional settings for optimizing your content here, nor can you share them directly from the editor.

Also, you can’t add any plugins or plugins to enhance your experience. The main purpose of Medium Editor is to provide you with a distraction-free experience, and it turns out. For some users, however, this may be what you are looking for.

Once you publish content on the platform, you will find it visible in the Stories section. Click on it to see more detailed statistics, including the time your readers spend on each blog. And that’s about it.

WordPress

WordPress has many built-in content management features in the platform. From custom fields to quotes and links, WordPress has it all. With many plugins available, you can also optimize your content for different platforms, including social media.

More importantly, with the plugins available in WordPress, you can also get detailed details about how visitors interact with your site. These include temperature maps, instant bounce rates, visitor flows, exit channels, and more.

The reason WordPress is so preferred is that it offers much more flexibility when it comes to managing your content. You can design and present content in a variety of ways or write what you see fit. You can also add categories and labels to your posts to further streamline your site’s structure.

Final Judgment: Should You Choose WordPress as a Medium?

If you only want a blogging experience and you don’t have to worry about scalability, go to Medium. It has a smooth and clean interface and all the tools you need to write.

However, if you want full ownership and control of your site and its content, then WordPress is the right way to go. Buying a hosting and domain name requires an initial investment, but the long-term benefits outweigh the costs.

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Written by Anthony Clark

Anthony Clark, is an entrepreneur, writer and social-media manager. Driven by his passion for finance, business, & technology, he takes pride in providing the best growth hacks possible. His skills include website development, ad campaigns and client acquisition.

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